PepsiCo launches worldwide official partnership with Formula 1, bringing Sting Energy®, Gatorade®, and Doritos® to the World's Fastest Growing Sport PURCHASE, N.Y., May 27, 2025 /PRNewswire/ -- ...

Gucci. Taking the spot of BWT, Alpine will now be known as Gucci Racing Alpine Formula One Team. As reported by GPblog and ...

With the pact, the first of its kind for the racing league, the streaming service becomes an official partner of the circuit. By Georg Szalai Global Business Editor With the deal, the first of its ...

Add Yahoo as a preferred source to see more of our stories on Google. Paramount+ and Formula One are revving up a first-of-its-kind promotional partnership. The deal, announced Wednesday, will include ...

It’s no secret that a brand alliance with a Formula One team requires a major investment. Whether a company joins at the title level or as a technical partner, the commitment is significant. For most ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Formula 1 has announced a global licensing partnership with Mattel, Inc ...

Hot off the heels of Miami Grand Prix, PUMA has officially announced that it will become the official licensing partner and exclusive trackside retailer for Formula 1. The two have signed a ...

Gucci F1 Deal: Gucci is set to make a major entry into the world of Formula One after announcing a landmark partnership with ...

Read full article: More than half of TEFA recipients already enrolled in private or homeschool, data shows Brad Simpson appears in a Bexar County courtroom for a hearing on Tuesday, Jan. 20, 2026.

Liberty Media-owned Formula One and luxury giant LVMH are entering into a 10-year partnership, according to a joint press release from the companies Wednesday afternoon. The partnership will ...

Gucci recently announced a new partnership with the Alpine Formula 1 team. Starting from 2027, Gucci joins a long list of ...

Formula 1 replica cars will be coming to American consumers at a rapid pace. Hot Wheels, owned by Mattel, just announced it inked a major deal with Formula 1 to produce 1:64 scale F1 cars. The product ...