As everyone who does direct mail knows, there is a supply problem in the envelope market. Okay, that’s an understatement. There is a mass shortage, and depending on style and size, inventory has dried ...

Direct mail is making something of a comeback of late, as savvy brands realize that the lack of competition in the mailbox presents a great opportunity for marketers who get it right. Consider these ...

CHANHASSEN, MN—August 23, 2010—IWCO Direct (iwco.com), a leading national provider of direct marketing solutions, has installed two F.L. Smithe envelope converters at its Hamburg, PA facility. The ...

Are you a print subscriber? Activate your account. By Gillian Follett - 4 hours 38 min ago By Parker Herren - 8 hours 16 min ago By Hans Greimel - 11 hours 15 min ago 12 hours 30 min ago By Ad Age and ...

A marketing effort that uses a mail service to deliver a promotional printed piece to your target audience Direct mail encompasses a wide variety of marketing materials, including brochures, catalogs, ...